Having experience in both printed and digital gives me the ability to, not only understand, but also connect both worlds with end-to-end project management to enrich every visual outcome. 
Moreover, my background in theater and experience on stage enables me to acknowledge the audience as well as the communicator, engaging compellingly through the creation of appealing yet purposeful materials for any event.
CoachHub®
Berlin, Germany  |  2021

~ Case Study
~ Brief: Design a set of marketing collateral for an in-person event and presentation about the positive outcomes of digital coaching in the workplace.
~ Solution: Marketing event collateral (print and digital), responsive landing page, expo setup.
~ My role: Graphic design.
BNI
Mexico City, Mexico  |  2018
~ Brief: Design a set of marketing collateral for an in-person event and presentation for an in-person networking event.
~ Solution: Marketing collateral (print) of banners, flyers and POP's
~ My role: Graphic design.
ROYAL CANIN
Mexico City, Mexico  |  2014
~ Brief: Design of 'Breed' pet food specialty line marketing materials following strict global brand guidelines to 'dress' stores throughout the city.
~ Solution: Marketing collateral (print), POP's, packaging (no mockups available due to copyright restrictions).
~ My role: Graphic design.
DuPont®
Mexico & LATAM  |  2006 - 2015
~ Brief: Design B2B appealing marketing collateral for an ample range of products, while following strict corporate brand guidelines.
~ Solution: Marketing collateral (print), infographics, technical data sheets.
~ My role: Graphic design.